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Privacy Policy

[Last revised: July 15, 2008] 

Therative is committed to protecting your privacy online. Please read this privacy policy to fully understand how we will make use of the personal information you share with us. At all times, we reserve the right to disclose any information, including personally identifiable information, to comply with any applicable law, regulation, legal process or governmental request; to protect Therative rights or property (including without limitation in the event of a transfer of control of a Therative company, affiliate, or brand, or substantially all of its assets), or during emergencies when safety is at risk, or for credit fraud protection and risk reduction purposes.

The following discloses our information gathering and dissemination practices for the Therative.com web site: By accepting this Privacy Policy and our Terms of Use, you expressly consent to our use and disclosure of your personal information in the manner prescribed in this Privacy Policy. This Privacy Policy is incorporated into and subject to our terms of use. This Privacy Policy contains a number of references to other information pages on our Site. Please note: underlined words and phrases are click-through links to these pages and websites. We strongly recommend that as you read this Privacy Policy, you click on such links to obtain further important details about the Privacy Policy, as they may contain further terms and conditions which apply to you. 

Please note that your Information will be stored and processed on our computers in the United States and that the laws on holding personal data in the United States may be less stringent than International laws. We will never sell or rent your personal information to third parties except as described in this Privacy Policy. If you object to your information being transferred or used in this way please do not register or provide us with such information. 


Your Privacy is very important to us. As part of the normal operation of our services we collect and, in some cases, may disclose information about you. This Privacy Policy describes the information we collect about you and what may happen to that information. As described below, some of your personally identifiable information is disclosed to third parties and used by us and third parties. By accepting the Privacy Policy, you expressly consent to our use and disclosure of your personally identifiable information. 

Information Collection and Use 

We use your IP address to help diagnose problems with our server and to administer our website and services. Through customer surveys, subscriptions, and newsletter registrations, our site may request users to give us contact, demographic (such as their name, locale, gender, age, and email address). The demographic information is used, among other things, to enhance user experience so we can be more content specific. The contact information may be used to notify users of new services and content,send users surveys or newsletters or provide users with information they have requested from our company and/or customer service group. This site may contain links to other sites. Therative.com is not responsible for the privacy practices or the content of such websites. 

Therative’s products and services are directed at an adult market, and therefore this site is intended for use by adults only. Therative.com encourages parents to take an active role in their children’s use of the Internet, and to inform them of the dangers of providing information about themselves over the Internet. Children of any age should always ask a parent for permission before sending personal information to anyone online. No information should be submitted to or posted on this web site by users under 18 years of age without the consent of their parent or guardian. Minors (under the age of 18) are not eligible to purchase our products or use our web site and we ask that minors do not submit any personal information to us. If you are a minor, you can use this service only in conjunction with your parents or guardians. 


Any ads appearing on this web site are delivered to you by either (a) one of our web advertising partners or (b) by us. Information about your visit to this site, such as the number of times you have viewed an ad, your browser type (for example, Netscape or Internet Explorer), the type of computer operating system you use (Macintosh or Windows, for instance) and whether or not you responded to the ad delivered, (but not your name, address, phone number or other personal information), is used to serve advertisements to you on this site. We may use your zip code or geographical location information to serve advertisements to this site. In the course of serving advertisements to this site, our third party advertiser may place or recognize a unique cookie on your browser. Users may opt-out of receiving future mailings; see the choice/opt-out section below. We aggregate (gather up data across all user accounts) personally identifiable information and disclose such information in a non-personally identifiable manner to advertisers and other third parties for other marketing and promotional purposes. However, in these situations, we do not disclose to these entities any information that could be used to identify you personally. Certain information, such as your name and email addressare never disclosed to marketing advertisers. This site may use its own proprietary ad serving system. However, this site may use and allow for third party ad serving systems (i.e.: Double-click, Mediaplex, Atlas, Zedo, etc.). Third party ad serving systems are approved at the site’s discretion. The site and its third party servers collect and store anonymous data, typically through the use of cookies.
Therative.com may use pixels, or transparent GIF files, to help manage online advertising. These GIF files are provided by our analytics partner, Fireclick. These files enable Firecclick to recognize a unique cookie on your Web browser, which in turn enable us to learn with advertisements bring users to our website. The cookie was placed by us, or another advertiser who works with Fireclick. With both cookies and Netflame technology, the information that we collect and share is anonymous and not personally identifiable. It does not contain your name, address, telephone number, or email address. Fireclick, a subsidiary of Digital River, Inc., provides a comprehensive Web analytics solution that offers online businesses real-time information about their customers. Visit www.fireclick.com for more information.

Due to the existing regulatory environment, we cannot ensure that all of your private communications and other personally identifiable information will never be disclosed in ways not otherwise described in this Privacy Policy. By way of example (without limiting the foregoing), we may be forced to disclose information to the government, law enforcement agencies or third parties under certain circumstances, third parties may unlawfully intercept or access transmissions or private communications, or users may abuse or misuse your information that they collect from our site. Therefore, although we use industry standard practices to protect your privacy, we do not promise, and you should not expect, that your personally identifiable information or private communications will always remain private. 

Public Forums/Message Boards 

This site may contain message boards, and/or news groups available to its users. To become a registered bulletin board user, users are asked to submit their contact information, such as name, email, address, occupation, and interests, to us. This information is optional and not necessary to post messages. This information may be used by the administrator to send the user email notices. However, users may opt-out of receiving future mailings; see the choice/opt-out section below. Please remember that any information that is disclosed in these areas becomes public information and users should exercise caution when deciding to disclose personal information.  

Security/Safe Shopping

While ThermaClear.com cannot guarantee that unauthorized access will never occur, we do take great care to ensure that your private information is as safe as possible through the use of secure technology and internal processes. As an example, any information that we collect about you is stored in an access-controlled environment, preventing access by unauthorized people. Also, any time your information is passed across the Internet, it is protected by the use of encryption technology such as SSL (see http://www.ssl.com to learn more about SSL encryption). Your account is also password protected, and allows you to modify or update your information at any time.  

Information Sharing Preferences 

We may share information with carefully selected vendors, business partners and other organizations that are not part of the Therative product line. These companies and organizations may use the information we share to provide special opportunities and offers to you. If you do not want us to share information you provide with vendors, business partners and other organizations that are not part of the Therative product line, please email privacy@therative.com or send a fax including your name, complete address and email address to 415.503.3651. Please note that these requests may take up to six to eight weeks to become effective. 

Our site provides users the opportunity to opt-out of receiving communications from us and our partners at the point where we request information about the visitor. This site gives users the following options for removing their information from our database to not receive future communications or to no longer receive our service: 

Users can send email to privacy@therative.com 

Users can send mail to the following postal address:

Therative, Inc. 
731 Market Street, Suite 640
San Francisco , CA   94103

Notification of Changes 

We may revise this Privacy Policy from time to time. If we decide to change our Privacy Policy, we will post the revised policy here. As we may make changes at any time without notifying you, we suggest that you periodically consult this Privacy Policy. 

Contacting the Website 

If you have any questions about this privacy statement, the practices of this site, or your dealings with this web site, please contact us at:

Therative, Inc. 
731 Market Street, Suite 640
San Francisco , CA   94103


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